Hi, we’re Jacky and Mihir! Together, we have been running Nomad Epicureans for eight years. Over the past twelve years, we have lived in Finland, Denmark, and Graz (Austria’s second-largest city) before finally settling in Vienna. While we spend a lot of time on the road, we still lead a grounded life, much like most of our readers.
Nomad Epicureans focuses on short-term cultural travel, with a strong emphasis on architecture, food, and drink. Our readers rely on our in-depth, highly practical guides to make the most of their time at their destination and avoid unnecessary hassle.
Our Values
At Nomad Epicureans, we follow a set of values we will not compromise on to avoid negative impacts on our readers, society, and the environment. Our content is:
- Transparent: Ensuring our readers can trust that sponsorships are always disclosed.
- Original: Providing the best source for travel inspiration and practical travel tips.
- Comprehensive: Helping our readers fully immerse themselves without worrying about the details.
- Authentic: Encouraging our readers to step out of their comfort zones and engage with local cultures and people.
- Sustainable & Ethical: Empowering our readers to actively contribute to a destination’s economic, ecological, and social welfare.
Who we work with
We are searching for cooperation partners who share our values. At the moment we are open to cooperation with tourism boards, cultural institutions, accommodation providers, as well as businesses in the food & beverage industry.
We evaluate cooperation with tour providers on a case-by-case basis. Please do not hesitate to reach out for a proposal.
Who we don’t work with
Please note that, for sustainability reasons, we currently do not accept cooperation requests for product reviews.
As a matter of principle, we do not actively promote animal attractions.
We do not, and will never, accept pre-written content on nomadepicureans.com (including guest posts). We encourage you to reach out to other creators for such opportunities or explore our advertising options below.
Advertising options on Nomad Epicureans
We offer a wide range of advertising options tailored to your needs. All sponsored blog posts on nomadepicureans.com include an environment free of programmatic advertising for 6 months. Sponsored content we produce:
- Sponsored blog posts (incl. destination guides, hotel reviews, etc.)
- Sponsored insertion of additional content into existing blog posts (incl. links to your business)
- Sponsored social media posts
- Press and FAM trip campaigns
- Social media takeovers
Why you should work with us
Our primary goal in cooperating with you is to bring additional value to your business or destination. Therefore, we craft our advertising packages with great care. Here are 3 reasons we can add value:
1. We drive decisions
About 52% of our readers are already in the consideration phase when they arrive at nomadepicureans.com. At this stage, our content helps them decide how long to stay, where to stay, and what to do during their visit. They are ready to book accommodations and purchase travel passes.
Advertising options
- Single blog post
- Series of interlinking blog posts
Frequently viewed posts in this phase:
- City x VS city y
- Why to visit city x
- Things to do in city x
- Where to stay in city x
- 3/2/1 day(s) in city x
I’m currently planning a trip to Northern Germany, and Lübeck is on my list! How many days would you recommend staying in this beautiful city? I’d like to “see it all,” but not feel rushed. Thanks in advance for your advice!
CLAIRE
(19 Best Things to do in Lübeck, Germany)
2. We increase output
About 38% of our readers arrive on nomadepicureans.com when they are already at their destinations. While they have already booked their accommodation, they are still looking for places to eat and things to do during their stay. Our content helps readers identify museums to visit, tours to take, or restaurants to eat at. For destinations, this means added value in terms of money going into the local economy.
Advertising options
- Single blog post
- Series of interlinking blog posts
Frequently viewed posts in this phase:
- Things to do in city x
- Things to do in city x when it rains (and similar)
- Best place to eat xyz in city x
- Best brunch places in city x
- Museums in city x
- Self-guided walking tour in city x
- Best way to see attraction x
Thanks for this useful post. I want to do a cruise on the Bosphorus, there are so many choices, not sure which one to take. Do you have any suggestions on that?
ALEX
(3 Days in Istanbul: How to Spend a Blissful Weekend in Istanbul)
3. We inspire
While our content performs particularly well during the consideration and decision phases, about 10% of our readers are still seeking travel inspiration. This segment is harder to capture and therefore requires more complex advertising packages. Generally, we craft a bottom- or mid-funnel content piece that serves as the “target” for a broader upper-funnel campaign.
Example of an upper-funnel advertising campaign for Naples, Italy
- Series of upper-funnel blog posts (e.g. Places to visit in Italy, Things to do in Southern Italy)
- Series of mid-funnel blog posts (e.g. Things to do in Naples, Why to visit Naples)
- Optional: Series of bottom-funnel blog posts (e.g. Where to stay in Naples, Where to eat the best pizza in Naples)
- Strategic placement of banners linking to mid-funnel or bottom-funnel content on existing blog posts on nomadepicureans.com
- Strategic placement of banners linking to mid-funnel or bottom-funnel content in the sidebar
I just came across your post while searching for a weekend trip suggestion. Although I am not a fan of Scandinavian cities, after reading your article I am now planning to do this trip this weekend.
PRATEEK
(HOW TO SPEND THE PERFECT WEEKEND IN OSLO: 48 HOURS IN OSLO)
Previous cooperations
Below find examples of previous cooperations and feedback from our cooperation partners.
Visit Graz
In 2020 and 2021, we worked closely with Visit Graz (Austria) to showcase the destination from a local perspective. The #GrazAmbassador project has since inspired nearly 15,000 users to visit and explore Graz.
I have been working with Jacky and Mihir for a couple of years now and I am really happy with what they produced during our campaigns. Being based in Graz it was just obvious to make them “Graz Ambassadors” because they know the city inside out and were super helpful during the difficult period of the pandemic. The cooperation went super smooth, and their work is highly professional. Looking forward to future projects!
Susanne Höller, Head of Destination Marketing
Graz Tourismus & Stadtmarketing Gmbh
About our readers
Nearly 50% of our readers are Millennials, well-known for constantly being on the move. As a result, they are short-term planners, typically booking hotel stays less than a month before arrival—on average, 25 days in advance.
The majority of our readers travel frequently but for short intervals. Day trips and weekend getaways are particularly popular among our audience, which largely consists of highly educated, full-time employees.
Seventy percent of our readers are English speakers, primarily from the UK and the US. Three percent are German speakers from the DACH region, while the remaining 27% are non-English and non-German speakers from around the world.
